Consumer research indicates people are looking to brands during COVID-19 for help. Here are four critical steps your business can take to help consumers and your brand in a new and positive way.

What does success look like? Depending on the marketing service your business needs, success comes in many different shapes and sizes. This is Part 1 in Hooker and Company’s new series unpacking key strategies to sustain and grow Saint Paul businesses and what some of those successes look like.

Uncertain times call for some sound processes. Check out our quick guide for businesses trying to navigate messaging during COVID-19.

Now is not the time to retreat from your marketing plan. Now is the time to act! Read on for 4 easy places to up your digital presence during the downtime.

When we get to participate in a truly special event we want to shout it out! Such was the recent fundraiser hosted by our friends at Donatelli’s Italian Cuisine. Check out the story behind their inspiring partnership with Willow Lane Elementary. The photos will melt your heart like mozzarella!

We recently updated the website for Chanhassen Dinner Theater. The new website is mobile compatible, has far more customizable capabilities and is user friendly, dynamic, scalable and, we don’t mind saying, easy on the eyes.

Whether you are slinging fried walleye on a stick, or a nationwide distributor of motor parts—discover how delivering the right message to the right audience can be the key to success.

With the effective tools of Direct Response, you can identify your target market based on demographics and buying behavior. This gives you the power to put the right message in front of the right person, at just the right time, eliminating wasted time and resources on more broad, traditional campaigns.

Handicapped bathroom stalls. Curb ramps with raised surfaces. Elevators in public buildings. Many of the public accommodations the ADA requires are so ubiquitous we barely see them anymore. But one significant public accommodation is vastly ignored by governments and businesses, leaving them exposed to lawsuits: website access.